Monday, December 22, 2008

Last Month's Thrift Store CD Sharity



Various Artists, Taking Pride in Rochester
(Impact Broadcast Marketing, >1990)


This CD documents the Rochester, New York, version of Impact Broadcast Marketing's "Take Pride in. . ." campaign. This advertising package simultaneously boosts both the local broadcaster and its community. Impact is headquartered in Nashville, TN, and this article notes that city's own example of this promotion.

Local station WOKR (now WHAM), Channel 13, bought into this concept. They are Rochester's number one news station, and veteran Anchorman Don Alhart appears on this disc, reading Rochester-specific introductory material before each wretched, generic "Up-With-Your-Town" tune. These songs are the bastard spawn of an Orwellian song machine programmed by an idiotic Nashville hack who dreams of--but may never enter--the Bluebird Cafe. Enjoy the tracks.

(Actually, Track 8, "Notte a Roma," is composed by Jeff Tyzik and performed by the Rochester Philharmonic Orchestra. Needless to say, it seems a little out of place here.)

The music is available here.

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